Investigating the factors affecting the financing of sports clubs and presenting a model based on exploratory analysis

Document Type : Original Article

Authors
1 Ph.D. Student in Industrial Management, Islamic Azad University, Babol
2 Assistant Professor of Management, Islamic Azad University, Babol
3 Assistant Professor of Management, University College of Rouzbahan, Sari
10.30495/jik.0621.23466
Abstract
The increasing tendency of the society towards sports and the need to consume sports goods and services has caused the sports industry to experience a significant income generation process and plays an important role in the economy of any country. Therefore, it is very important to develop a model for financing sports clubs in Iran. As a result, the study seeks to provide a model for financing sports clubs through exploratory factor analysis. In this model, six media criteria (including 6 sub-criteria), competition revenues (including 6 sub-criteria), commercial revenues (including 12 sub-criteria), financial support and government assistance (including 5 sub-criteria), infrastructure (including 5 sub-criteria) The monetary and financial markets (including 5 sub-criteria) have been selected for final analysis by reviewing the research literature. Research Methodology, Survey, and the Research Society consists of 152 sports managers and experts in the field of club management and general managers and sports experts of the Ministry of Sports and Youth, who answered the prepared questionnaire. The validity and reliability of the questionnaire was assessed in a manner consistent with the validity of the foreign exchange questionnaire. The research data were analyzed from exploratory factors and performed through SPSS software. The results show the variables of holding lotteries between spectators, private administrative buildings, financial support of fans, attracting foreign investors, ticket pricing in different places, promoting the club's products and services through the media, receiving interest on deposits from the bank, using Their own business licenses are more important for business, private stadiums
Keywords

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